Friday, September 9, 2011

Let's catch up...

Wow! Summer flew by and I am already beginning my junior year. I am so excited to embark on this year and I can’t wait to see what is in store for me, but first let’s catch up on the summer.

Over the summer I was an intern at Adrenalign Marketing LLC out of Wausau, Wisconsin. They are a full-service advertising agency that provides fun and creative energy to marketing and they are a great group of people to work with. All summer I worked on a promotional project for The Grand Lodge by Stoney Creek Inn. My job was to meet with the managers at The Grand Lodge, discuss promotional ideas and then plan, organize and implement the events. Our main focus was the water park, Logger’s Landing, at The Grand Lodge. Our target audience was parents with small children, so I traveled all around the central Wisconsin area with Bernie the Bear, the mascot of The Grand Lodge, went to different events and handed out coupons and other promotional items. It was busy, but I had an awesome time. I really enjoyed working on promotions; it put a different spin to PR for me. A went to a balloon rally, the weekly farmer’s market on the square in downtown Wausau, and we also traveled to the St. Joseph’s Hospital Pediatric unit where Bernie handed out stuffed animals, played games, and read books with the children. Overall, it was a great experience. I learned a lot and got to see a whole different side of PR. While interning with Adrenalign they also had me do a few other tasks for them such as writing press releases and I even got to write the copy for my dad’s company's website that Adrenalign is putting together. I got a lot of great experience this summer and I am anxious to put my new found knowledge to use.

I am also beginning my 2nd year as a Resident Assistant on campus. I am living on an all freshman, co-ed, scattered floor. As you may know that can often times be challenging, but I am always up for a good challenge. I have a great group of residents this year and I know we will have a lot of fun. Being a Resident Assistant, taking 18 credits, being involved in student organizations, such as PRSSA, and maintaining some sort of social life can be very tiring, but if I can handle that I think I can handle anything.

Until next time… bye! J


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